July 2, 2015
Atlas Mapping at the bfa annual conference 2015
Recent Blogs
Franchise Territory Planning: A Step-by-Step Guide for Growing Brands
Expanding a franchise network is an exciting stage for any growing brand. But before you start selling new territories, there is an important question to answer: where should each franchise territory begin and end?
What Is a Trade Area? A Guide to Understanding Your Customer Catchment
If you're planning a new business location, reviewing your existing store network, or looking for opportunities to expand, you've probably come across the term trade area.